Accelerator

Customer Journey & Segmentation Accelerator

Know who your customers are and where the experience fails them.

Investment
$25,000
Timeline
5 weeks
Book a Strategy Call

Who this is for

Subscription and consumer digital businesses where growth is stuck and no one can say which customers, or which moments in the journey, are driving the loss.

The outcome

Journey maps for your priority segments, segment definitions sized by value and risk, a ranked list of experience gaps tied to revenue, and a 90-day roadmap.

What's included

  • Executive stakeholder interviews
  • Customer data and analytics review
  • Segment definition and sizing by value and risk
  • Journey mapping for priority segments
  • Churn-moment and drop-off analysis
  • Experience gap inventory
  • Gaps ranked by revenue impact and effort
  • 90-day roadmap with ROI estimates
  • Executive presentation

Proof from the field

75+
Lee Enterprises properties in churn-moment cohort analysis
CDP
based segmentation at The Arena Group
30%+
conversion increase from the SiriusXM plan-selection journey

How it works

01

Diagnose

Interviews, data, and a hard look at the funnel and journey.

02

Prioritize

An opportunity matrix ranked by impact, confidence, and effort.

03

Roadmap to ROI

A 90-day plan your team can execute, with the numbers attached.

Questions operators ask

How long does it take?

Five weeks from kickoff to executive readout.

How much of my team's time will it require?

About four hours from each executive stakeholder plus access to analytics, research, and product owners.

What happens after the roadmap?

You get a sequenced 90-day plan with ROI estimates. Your team can execute it, or I can stay engaged as an interim product or digital leader.

The next step

Let's find the revenue you're missing.

A 30-minute call. No pitch. We find your single biggest growth leak and you leave with something useful either way.

Book a Strategy Call

Confidential. For operators at $10M–$500M businesses.

A focused first conversation

Bring the business problem, the available evidence, and the decision that cannot wait. Leave with a clearer next move.